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New Donation Trend
'Donny Cards' are bite-size donation cards for charitable people on the go. Recently launched in the Netherlands, I predict these wallet-sized bundles of warm feelings will soon be hitting our shores (and beyond).
The Dutch Red Cross, Amnesty International and Oxfam have already signed up and are using this new charitable donation route. With 'cards' becoming a ubiquitous element in most peoples lives, either through top-up phone cards, credit cards, store loyalty cards and also the iTunes music cards, this is definitely an area which non-profits or charities could develop.
For more information check out the SpringWise newsletter.
Filed by DK on December 10 2005
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