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800
The Phatgnat Youth Report 2005 has been downloaded a whopping 800 times in the past 3 weeks—thanks to all who has taken the time to feedback.
Want to know more about the influencing factors behind the purchasing decisions young people make? How important is the label? Friends recommendations? Ethical practices? A brands contributions to good causes? …then download the Phatgnat Youth Report 2005 for FREE here. I know I've already posted this but it's my favourite quote from the report:
'In a label obsessed society, I dare to care and buy regularly from brands with a conscience. It matters to me that the people I'm buying from are contributing to society/environment in a positive way, because they have status and influence to make a change—it's their responsibility, and those who do, are rewarded with my custom.'
Bonnie, 13
Filed by DK on October 25 2005
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