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New vs Old
Please take the time to check out the latest post on the fantastic Creating Passionate Users blog entitled 'How to spend your marketing and ad budget'—it is a comparative lesson for all involved in advertising and martketing.
It's total class…
It also references the Brains On Fire Sarah McLachlan video where they took all the $150,000 promotional budget and spent it on philanthropic projects. See the video here!
Filed by DK on October 30 2005
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