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Entries for July 2006
Rhubarb & Custard
(UK) Phatgnat has been invited to deliver a workshop on weblogging and podcasting as part of the Rhubarb & Custard programme from Youth Action Network. Taking place next Wendesday in Birmingham, there will be about eight 17-24 year old participants who will in the end become media ambassadors for…
Graf Artists Supporting Causes
Just watch the video—fantastic stuff! Related Phatgnat page: Graffology…
Boardsport Philanthropy
(WORLD) Here on the Phatgnat Log I have covered loads of brands in numerous industries investing in community youth projects as part of their cause-related marketing, corporate social responsibility or community affairs agenda. Was delighted to come across this article which discusses what's happening in the boardsports (surf/skateboard) industry…
Apple Camps
(US) Throughout the summer, Apple are hosting it's Summer Camps across its US stores. For kids ages 8 to 12, the sessions are free and they can choose from Podcast Workshop, iWeb Workshop, Music Workshop and Movie Workshop. Now in its fourth year, 14,000 kids have already registered for…
Global Prize
(WORLD) Sponsored by the Intel Corporation, this year's Development Gateway Award is focusing on initiatives that empower or improve the conditions of youth in developing countries. Here's the blurb: There are about 1 billion young people, aged 15-24, in the world today and eighty-five percent of them live in…
Prison Radio
(UK) The BBC are throwing its weight (and resources) behind prison radio, assisting in the development of a national network of stations, plus triaining and equipment. I wouldn't imagine any other corporate (although I know BBC is not exactly a corporate but it is a global brand) commit to…
Boosting Education
(UK) Boost Mobile has raised over 100,000 for Education is Freedom a public charity that focuses national attention and resources on students who have shown academic promise and leadership, but need financial assistance and guidance to go to college. Brandyn White, channel marketing manager, Boost Mobile: This collaboration aligns…
Debating Matters
(UK) Debating Matters is a 'pop-idol' style debating competition for sixth formers and further education college students in the UK. The competition has corporate sponsorship from Pfizer and the topics are set by Spiked Online. Would love to see them explore debating but through other mediums like video conferencing…
Phatgnat Bulletin #46
Check out the latest one here and sign up here….
The Phatgnat Challenge #34
'The Phatgnat Challenge' has been developed to demonstrate the services of Phatgnat and to illustrate how businesses can create high-profile youth projects which also satisfies public sectors aims and objectives. Brand: Vigin Mobile. Potential Partners: YouthNet Project: Create mobile 'photo-library' project where young people text and send in pictures…
Investing In Entrepreneurs
(US) Throughout July, Inc.com has been running a competition for 5-12 year olds in the states entitled ' The Best Lemonade Stand in America Contest'. Cute. Laura Rich, Inc.com's editorial director said: Lemonade stands are often the first business kids run. We're hoping to find some future Inc. 500…
Companies That Care
(US) Check out this article highlighting some interesting stats on cause-marketing. Here's my picks: • in 2002 there were 2,362 corporate foundations and thousands of corporate giving programs in the U.S.; • McDonald's has awarded more than $400 million in grants to children's programs since 1974; • Avon Breast…
Great Quote
We want to bring more to the table than just that check. Shelly Espinosa, manager of community relations at mass merchandiser Target Corp. The retailer's stores donate $2 million weekly to local and national nonprofit organizations. Its employees volunteer 345,000 hours a week across 7,000-plus communities nationwide. DCMNews article link…
Imagine
(US) With more sponsors than a Formula One race car, the John Lennon Educational Tour Bus is nothing short of impressive. For 10 years, the bus has been giving opportunities for young people to create music and videos across the US. Click this link and view the inspirational video,…
Virgin Tries
(US) Virgin US has launched a competition entitled RE*Generation Charm Contest, inviting young people to design mobile charms. The competition is a partnership with Stand Up for Kids and Youth Noise and is an attempt to raise awareness about homeless and abused kids. Even though the winner will get…
They're Back…
(US) Those two socially conscious ice-cream purveyors Ben & Jerry are back with their aim to change the world. This time, locked in their sights is the federal government of the US and their nuclear stock. B & J want Bush and his fellow suits to move the '$13…
BITC 2006 Awards (Spoiler)
(UK) This is quite interesting, I'm signed up to the Google Alerts which mean I get sent links to web pages that feature certain words of interest. Ten minutes ago I got sent this link which announces the winners of the BITC Awards. Nothing strange there you may think,…
Your Turn
(UK) Today I attended the Common Purpose Your Turn session in Bristol as an 'advisor'. My role was to take a 'real' problem from Phatgnat so that the young attendees could discuss and formulate solutions. My 'challenge' was for the group to develop this years online Phatgnat Youth Survey…
Dyson School
(UK) The Dyson Foundation has announced it is to invest half the estimated £22m costs into the Dyson School of Design Innovation. The state school will be situated in Bath and is aiming to host 2,500 students and become a centre for excellence in engineering.—James Dyson said: If we…
Pizza Rocks
(US) Ellio's Pizza has launched its Rockstar Challenge—an online music competition, the prize of which, is a three-day recording session and high-profile exposure. Reading through the press release you get no sense of 'investing in their consumers'. No authenticity. No understanding of demonstrating commitment to youth. Simply, another PR…
Nonprofits Go Virtual
(US/WORLD) Over at the very interesting Spare Change blog, its author Nedra Weinreich talks about her experience of being interviewed in Second Life. She also goes on to discuss how many non-profits are populating the virtual territory in a coalition called Tech Soup. One group has already they have…
College Students Dig CSR
(US/WORLD) Got forwarded this press release from the boys and girls at Alloy which details some research about how US college students feel about a brands who are socially conscience. There are not that many surprises for Phatgnat readers, they like 'honest and effective social responsibility campaign to celebrity…
Phatgnat Bulletin #45
Check out the latest one here and sign up here….
The Phatgnat Challenge #33
'The Phatgnat Challenge' has been developed to demonstrate the services of Phatgnat and to illustrate how businesses can create high-profile youth projects which also satisfies public sectors aims and objectives. Brand: Staples. Potential Partners: Creative Partnerships Project: National entrepreneurship course for 'hard-to-reach' young people in focussed areas of pubilc…
MGEITF
(UK/WORLD) The Edinburgh International Television Festival is not only a mouthful but a mouth-watering conference with the likes of Al Gore, Sir David Attenborough, Armando Iannucci and the creators of animated series South Park, Trey Parker and Matt Stone, all speaking. Even more exciting than that is the Television…
Sponsorship In Schools
(US) Are you a brand or business looking to start a school sponsorship programme? Finding it hard to get passed the secretary to talk to the head/princpical about partnering with them on a project? Then check out this article which walks you through the whole process. Youth Media Reporter…
Selling Learning Spaces
(US) Good friend and CEO of DesignShare Christian Long, has raised some pertinent questions about a news story I sent him. The article looks at the naming rights of learning spaces and how one school has been selling them to the highest bidder. Here's Chris' ten cents: is there…
You're viewing a list of entries for July 2006 in our 'news, comment, opinion, speculation and other short-form info…' (b)log. You may also explore current and other entries, or search.