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CSR Europe
(EUR) Those keen-eyed boys and girls over on the YouthNet blog highlight the recent European Commission launch announcment of the 'European Alliance for CSR'—of which they're obviously not big fans of:
I can't help thinking this is all pretty disappointing. I know I might be hopelessly naive in thinking that CSR commitments could and should be enforced and regulated, but surely there's a middle ground we can aim for?
Instead, it looks like we've got another Chief Exec's club, where they can pat themselves on the back for being so accountable and socially responsible, knowing that it doesn't really matter if they don't hit the targets that they have set themselves.
Nothing naive in that although I would add it's not about setting targets through a 'bolt-on' process but about engendering cultural and organisational change through 'building-it-in' the business.
Related post: YouthNet Gets A Polish And More…
Filed by DK on March 13 2006
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